DEPARTMENT OF Commerce

Dr. K. Ishrath Parveen

Designation - Assistant Professor (Grade -II)

E-mail id - ishrathparveen2012@gmail.com

Area of specialization : Marketing

Membership details in any committee or club:NIL

Research guidance: Nil

M.Phil : completed in 2009

Ph.D : Submitted Thesis

 

Seminars / conferences / Workshops:

Year

State / National / International


Title

Presented / Participated

2023

International Conference

"Presented a Paper on the title “Exploring the social media marketing tools employed by marketers and the impact on Consumer Perspectives with reference to Chennai city."
FDP Workshop on “e-Teaching & Learning

Presented
Participated

2019

State

FDP Workshop on “e-Teaching & Learning Methodology”EDMODA.com Conducted by IIT Madras

Participated

2019

State

FDP on “How to write and Publish a Research Article in Scopus – Indexed Journal “organized by IQAC, at D.B.JAIN College.

Participated

2018

State workshop

Changing Trends of Ph.D. Research in Global Arena

      Participated

2018

State

FDP on “Emerging Trends in Business Education” organized by the MCC college, Department of Business Administration.

      Participated

2018

State

Workshop on “Changing Trends of Ph.D. Research in Global Arena” organized by IQAC, at D.B.JAIN College.

Participated

  2017  

State

Faculty Knowledge Program conducted by IBS- ICFAI Business School, Bangalore.

      Participated

  2013

  2nd International Conference

Perception and Buying Behaviour of Modern Consumers towards Global Personal Care Products,.

Presented

Research Publications:

Year

Proceedings / Journals / Books

Title of the paper

Name of the Journal

Name of the Publisher

2019

Journal

Consumer Behavior in the hospitality Industry with Big Data Analytics.

Think India Journal

Think India Journal

Awards Received

year

State / National / International

Title

2019

National

Best Paper Presentation Award by Think India Journal