Year

State / National / International

Title

Presented / Participated

2022

International conference

A study on social media marketing’s impact on customer intention to purchase luxury brands

Presented

2021

International conference

A study on customer statisfaction towards using of digital food apps in Bangalore city

Presented

2021

State level workshop

Strategies for managing personal finance including mutual funds

Participated

2021

National level workshop

Digital marketing strategies and E- advertising

Participated

2019

State

Faculty development workshop, IIT Madras

participated

2019

State

FDP on “The power of now” ,WCC college

Participated

2018

State

Workshop on “research methodology” conducted by TNOU madras

Participated

Year of publication

Proceedings / Journals / Books

Title of the paper

Name of the

Journal

Name of the Publisher 

2022

journal

S study on the buying behavior of consumers regarding online shopping with special reference to Chennai

Shodhsamhita: journal of fundamental & comparative research

Kavikulagiru kalidas Sanskrit university, ramtek

2021

Journal

An empirical study on consumer perception towards online shopping during lockdown ( with special reference to south Chennai)

Wesleyan journal of research

Wesleyan journal of research

2021

Journal

A study on the influence of E- shopping buying behavior towards E- customer satisfaction

NIU international journal of human rights

Noida international university

2015

Journal

Role of MSME in the development of Tamilnadu

Indian journal of applied research ( impact fact or
)

Indian journal of applied research

2014

Journal

Problems faced by entrepreneurs in Distric industries Centre in Tamilnadu

Indian journal of applied research 

Indian Journal of applied research

year

State / National / International

Title

Nil